Part of the reason this attack could work so well is that game cheats typically require a user to disable key security features that would otherwise keep a malicious program out of their system. The hacker is basically getting the victim to do their own work for them.
“It is common practice when configuring a cheat program to run it the with the highest system privileges,” the report notes. “Guides for cheats will typically ask users to disable or uninstall antivirus software and host firewalls, disable kernel code signing, etc.”
Detailed report.