A sneakerbot by any other name

What we are observing now is the increasing proliferation of sneakerbots across all industries. As it currently stands, more than 30% of all internet traffic is generated by unwanted bots, a number which will exceed 50% within the next few years. The rapid digital transformation brought about over the past several years has acted as a catalyst for this substantial growth in synthetic traffic.

Whether they are large, organized groups or DIYers, bot operators leverage automation because it’s cheap, easy to use, generates large amounts of profit, and makes success at scale viable.

Here are some recent examples of sneakerbots being used in different industries:

Proliferation of sneakerbots across industries